Top Video Conferencing Software – Free + Paid Video Solutions for Businesses

Video conferencing software has become ubiquitous as companies have started to work remotely due to the worldwide spread of COVID-19.

Fortunately, we have endless options for different video conferencing software. The one that is suitable for your company depends on factors like the number of employees you have, the budget and any other special features you may require.

We’ve selected the top 12 video conferencing software for 2024 to help you select the one that will perfectly suit your business needs.

When making your selection, consider a video marketing agency to help you optimize the use of video conferencing software to ensure maximum reach and visibility for your business.

Let’s take a look.

Top 12 Video Conferencing Software

Check out these free and paid video conferencing software options where some are great for 1-1 conversations, some for teams, and others for live broadcasts and large team meetings

In no particular order.

1. Zoom

Video Conferencing Software (Zoom) - ColorWhistle

Zoom is a top cloud-based video conferencing software for people who want to connect with customers and clients remotely. The basic plan is free where you can hold either one-on-meetings, or group meetings involving up to 100 people, but for group meetings, there is a 40-minute time limit. If you don’t want the time limit, you have to purchase the paid plan. There is no trial period and it is a subscription-based service. Zoom is available for Mac, Windows, Linux, iOS and Android. You can also use Zoom API to access a collection of resources and mirror some of their most popular features. Click here to learn more about the pricing plan.

2. Google Meet

Video Conferencing Software (Gmeet) - ColorWhistle

Google Meet is part of the G Suite office productivity platform. You can use it to connect with external participants who are not part of your G Suite. Since it is part of G Suite, you can easily integrate with Google Calendar too. Features depend on your G Suite version; for example, the number of participants is limited to 100 for G Suite Basic, 150 for Business, and 250 for Enterprise. For live-streaming (up to 100,000 audience members), to record meetings and save them to Google Drive, you’ll need G Suite Enterprise. You can learn more about the features on their official page.

3. Skype

Video Conferencing Software (Skype) - ColorWhistle

Skype is a popular free video conferencing software and text chat platform from Microsoft. It’s still one of the most convenient options for video conferencing, making it the right choice for educational purposes as well. This cross-platform app also supports group video calling for up to 50 people. You can receive Skype calls on your office phones and make low-cost calls by integrating Skype with your SIP or VoIP phone system. Click here to can learn more about their features.

4. Microsoft Teams

Video Conferencing Software (MS Teams) - ColorWhistle

The Teams platform by Microsoft is quite popular among workplaces. It supports up to 250 people on a video conference call simultaneously. It is now free for enterprises, even if their business isn’t licensed for Teams. The company says you can contact your local Microsoft partner or sales representative and get free access to Office 365 E1 plan for a period of six months. For schools and institutions, the Office 365 will remain free. More information about their various plans and features can be found here.

5. Cisco WebEx

Video Conferencing Software (Cisco) - ColorWhistle

Cisco Webex is a video conferencing software suitable for any type of business. While there are various plans available for Webex Meetings, for most situations the free version should be just fine. Through this software, you can hold HD video meetings with up to 100 participants, and to take advantage of options such as screen sharing and private chat rooms. The Webex APIs give you easy access to the Webex Platform to build bots, integrations, or Guest Issuer apps. You can contact the sales team if want to learn more about their plans.

6. GoTo Meeting

Video Conferencing Software (GoTo) - ColorWhistle

GoToMeeting is the standalone web conferencing software provided by LogMeIn. It offers several service plans that can support anywhere from 10 to 2,000 participants in each meeting. Of those attendees, up to 25 can be on camera at one time. But if you want to host a meeting with over 25 participants, you can choose which attendees you want on the camera. You can learn more about its features and various plans on its official website.

7. Zoho Meeting

Video Conferencing Software (Zoho) - ColorWhistle

Zoho Meeting is an online video conferencing software suitable for single users and organizations. This video conferencing solution includes support for up to 100 participants and storage for 10 recorded meetings. On PCs, Zoho Meetings is a completely browser-based conferencing solution, where downloads are not required. For audio, participants can dial in over the phone (toll-free numbers are an extra-cost option), and in-session chat is available. Meetings can be recorded even on mobile devices. You can learn more about the features and various plans on their official website.

8. Jitsi Mee

Video Conferencing Software (JitsiMeet) - ColorWhistle

Jitsi Meet is a free, open-source video conferencing software for web & mobile. Unlike other video conferencing software, it passes everyone’s video and audio to all participants and does not mix it. The result is lower latency, better quality and a much more scalable and inexpensive solution. Jitsi is compatible with WebRTC, the open standard for web communication. You can use the Jitsi Meet API to embed Jitsi Meet into your applications. Click here to leanr more about the features.


Video Conferencing Software (Joinme) - ColorWhistle is a web-based video conferencing application for screen-sharing and online meetings. To share a desktop or host a meeting, users must first download and install the software. Mobile apps are available for Android and iOS. You can know more about their other plans with the pricing on their website.

10. BigBlueButton

Video Conferencing Software (BBB) - ColorWhistle

BigBlueButton is a web conferencing software designed for online learning. This free, open-source video conferencing software requires you to set up a server for use. Once you set it up, you’ll have access to many features. Besides video calls, you can take polls, share your whiteboard or screen, chat publicly and privately, or send students to breakout rooms, so they can discuss the project with their fellow students. It can be integrated with WordPress CMS using a plugin. Also, they are having APIs to manage the meetings from your own applications. Click here to learn more about the features.

11. BlueJean

Video Conferencing Software (Bluejeans) - ColorWhistle

BlueJeans provides an interoperable cloud-based video conferencing service that helps to connect participants across a wide range of devices. It can accommodate up to 50 participants on various devices. The software offers language support for English, German, Spanish and French-speaking users. It does not have a free plan, but it offers a 30-day free trial. You can learn more about their premium plans on their official website.

12. U Meeting

Video Conferencing Software (U) - ColorWhistle

U Meeting is a web-based video conferencing software designed for dynamic business communication. It does not offer video recording or the ability to dial into meetings using VoIP systems. The software has 4 plans where the basic plan is free. This free plan allows up to 25 participants per meeting and allow 30 minutes maximum per meeting. You can learn more about their other premium plans with the features on their website.

13. ClickMeeting

Video Conferencing Software (Click) - ColorWhistle

ClickMeeting is a browser-based webinar software platform that can be used for conducting online courses, training sessions, client demos and huge online events. Meetings can accommodate up to 25 participants, for a webinar you can include more people based on your plan. Click here to learn more about their features.

14. Free Conference

Video Conferencing Software (Free) - ColorWhistle

With’s free video conferencing software that has everything you need to collaborate effectively. It is a free conference solution service with high-quality audio and video capabilities. Some of the important features include calls that can accommodate dial-in numbers and access via mobile apps. It’s free plan allows up to 100 audio call participants and up to 5 web participants. Click here to learn more about the features and pricing.

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Which Video Conferencing Software Should you Choose?

Based on the features and pricing plans, the best 5 software is Zoom, Google Meet, Cisco WebEx, GoTo Meeting and Jitsi Meet. At ColorWhistle, we are using Google Meet which is very well suitable for our needs. 

For you to decide the appropriate video conferencing software for your business, come up with the answers for the following questions

  • List down all your requirements – Both current and near-future requirements 
  • Identify a suitable solution provider from our above list of suggestion
  • Contact their sales team and confirm whether all the features mentioned in their official website are available 
  • Based on your need, first, you can try with their free solution so you can get some hands-on experience
  • Then, you can decide accordingly

Don’t forget to bookmark our step-by-step guide on how to embed a live streaming video on your website, so you can better promote your business during these difficult times. 

Have you tried any of the video conferencing software listed above? Feel free to share your experience in the comments section below. 

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Sankarnarayan. R
About the Author - Sankarnarayan. R

The founder and mastermind behind ColorWhistle is Sankarnarayan, a professional with over fourteen years of experience and a passion for website design services and digital marketing services. At ColorWhistle, our team has a wide range of skills and expertise and we always put our clients’ satisfaction first. This is what sets us apart from the competition – an eye for detail and the best website development services from the start to the completion of your project.

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