Graphic Design Trends and Predictions for 2020

Welcome to our most popular yearly edition of Graphic Design Trends for the upcoming year.

Check out our last article on graphic design trends for 2018

2019 was a year where taking risks in design were considered normal and part of the trend. Thanks to the designer community who have made the terms like ‘minimal’, ‘bold’, ‘distorted’, ‘asymmetrical’ also a trendy word in the design field.

Now, taking hard decisions in design is acceptable and is also received well amongst the design aspirants. 2020 is going to be a year where all the creative findings in 2019 will be used even more common and revolutionize the way we see the design.

Without much delay, let’s jump into the graphic design trends for 2020. Again these are just predictions based on the buzz in the design industry as of now.

Pop up colors, blue and violet pops: the color of the year

Colors have become the key drivers of attractive designs. The pop up color trends are beyond belief and purple was one of the dreamy colors in 2019. Hopefully, it will crown the same place in 2020 along with astonishing blue. Have a look at the images below. Look into our Pinterest board on Purple kingdom for more.

Freaky purple with enormous combinations

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Enchanting blue cracking the entire view

Graphic design services India

Colors filled. Combinations without gradients

graphic design company India

Peculiar red popup

graphic design agency India

Interesting combinations like tomato red and butter color serves as an eye-candy for viewers.

graphic design company india

Below is an example of how a movement can be brought into the canvas with a vibrant color palette. There are hardly three colors that dominate the below image, but the balance between them helps the user connect with the graphic in every inch of it.

Black background with numerous popup colors create a thirst to have a peek at the design

graphic design solution India

Blue/purple combination: The color of the year

Animated layouts with motion effect

Animated elements are one of the trends that are predicted to occupy a strong space in 2020. Interactive development designs attract the attention of users and offer an interactive opportunity for them to engage instantly. Additionally, interactive development can be enhanced by including typography, aesthetics, visual representations, physical objects, sounds and motions to bring out movement in the design.

Animation-GIF

Asymmetrical layouts. Layouts with no continuous pattern

Asymmetrical layouts are predicted to be one of the top designing trends in 2020, as all designers are looking forward to deliver scattered layouts which builds the curiosity to scroll further. Designers currently are facing a big challenge as there are multiple page builders that offer a clean professional website template which is grid based. So rethinking the new way, designers have started designing websites that don’t fit a grid and flow seamlessly throughout the layout. This makes the user wonder what information is going to pop-up or what animation is going to come up next. Isn’t that cool?

Highlighted below are few examples of asymmetrical layouts that tend to demand attention than normal symmetrical layouts.

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Blue-Asymmetrical-Graphic-Design-Predictions
RVCA-Asymmetrical-Graphic-Design-Predictions

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Creative typography

Creativity is just not limited to vibrant designs and unusual combination of colors. Typographies also claim a very unique position in getting that creative touch from a designer.

Be it a poster, a header in a website banner, a simple advert – a creatively designed typography is all it needs sometimes to deliver the message it needs to convey. Designers have tried to put together different color combinations, patterns, distortions, line strokes, glows and what not to make their text pop up.

Below are few examples of popping up typography. Have a look at each of the design. These are small samples of what typography can deliver when they stand alone. This is the main area where a designer can show their expertise as it is a small piece of art that shows the creativity that fuels up their brain.

So, get experimenting and create new ideas. With the kind of trend now, sky is the only limit.

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Bold colors, colored fonts, photography based on moods

Bold colors dominated the design industry in 2018. Designers enjoyed the freedom of mixing multiple colors to get their dream output. This trend is expected to continue in 2019. Using bold colors helps designers to experiment with typography, layout and the palette.

Bold colors paired with a correct font family and a balanced layout makes way for a creative and a professional looking website. Bold colors not only are part of creating websites but also play a good role in digital advertisements, print stationery, and social media images.

The hand of designers are becoming essential even in social media to attract that highly volatile crowd. Creating a social media post with bold colors tend to attract the user more than a normal flat white image. (Really??)

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Designers have also tried to adapt to a color palette according to the mood of the websites/ design material. Creating a warmth or a soft touch to images or photography has become a trend. These images take us way back to our 1980’s to give that vibe that no neon colors can render. The quality if these images are stunning that designers have got more attraction towards it and they tend to create more such creative piece of art.

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Moody schemes are not only in photography but also in websites and graphic designs. Designers can decide the palette based on what mood they want to deliver to the user. Using sharp colors work for fashion and warm colors for the spa as an example, helps the user connect with the business just by seeing it in the first place.

Soft-Creamy-Color-Wedding-Graphic-Design-Predictions

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Duotones, seamless gradients, and fluid designs

We have already highlighted in 2018 that duotones will dominate in 2019. These shades have brought a new perspective to photography and design. This will continue in 2020. Designers first started experimenting with duotones in photographs and have now extended the same to illustrations and much more. These kinds of designs bring freshness into the design and help the user connect with the fun element with the brand.

However, we feel that it is a bit overused and frequent in the designs. We will have to wait and see what interesting twists the community brings in with duotones.

Duotones-Graphic-Design-Predictions
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Gradients were replaced by flat design in the past, the reasons being gradients were complex and were risky in print designs. The flat design grew rapidly and started ruling the design industry. Now gradients have started to come back and these are being used in very intelligent combinations. Below are few examples to showcase seamless gradients in graphic design.

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Duotones-Stars-Graphic-Design-Predictions
Duotones-Moon-Graphic-Design-Predictions
Rising-Sun-Graphic-Design-Predictions
Couples-Graphic-Design-Predictions

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Fluid designs are also gaining traction in the industry. These are much used in backgrounds, animations, moving graphics to improve user experience and to create a movement in the graphic. Below are a few examples of some interesting fluid designs.

Blue-Duotones-Graphic-Design-Predictions
Pixel-Duotones-Graphic-Design-Predictions
Graphic-Design-Predictions
Mixed-Colors-Duotones-Graphic-Design-Predictions

Minimalism – a new way, strokes, splashes, doodles, stains, shapes

Minimum is maximum. Minimalistic designs have always had their place in professional graphic design. It’s always considered sophisticated and intelligent to deliver the desired message with minimal design.

Even minimalism has taken an interesting turn when used in graphic design. Designers have started adding interesting elements like strokes, splashes, detailed doodles and shapes to spice up the minimalistic design. One such example is the memphis design. These small pieces of minimal art intrigue the user and one can enjoy the royal feel of minimalism in the design.

Hanoi-Minimal-Graphic-Design-Predictions
Pereserve-Minimal-Graphic-Design-Predictions
Trillo-Red-Minimal-Graphic-Design-Predictions
Black-White-Minimal-Graphic-Design-Predictions

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Complicated hand drawn illustrations

Hand drawn illustrations are always in demand. Thanks to the drawing gadgets like Apple pencil, stylus, wacom and much more that are available in the market, that has unleashed the more creative side of the designers.

More detailed illustrations are emerging and are used in various places where a story needs to be conveyed. Doodling is also an interesting form of drawing that’s getting popular. Below are a few examples of all the ones we discussed in this section.

Hand-Drawn-Houses-Graphic-Design-Predictions
Hand-Drawn-Fish-Graphic-Design-Predictions
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More animated SVGs

Animated SVG’s are in trend for some time now. SVGs are Scalable Vector Graphics that can be scaled to any size right from mobile screen to HD screen. Designers have started to try various animation techniques with these SVGs to bring unique user experience to their users. SVGs are used in website banners, advertisements and much more to attract the user.

Following are a few examples of animated svgs that will give you a good idea of what little animations can bring in terms of graphic design. All it needs is a clear storyboard and a clear vision on the message that needs to be delivered to the user.

best graphic design company in india
top graphic design company in india
best graphic designing company in india
graphic designing services in india

Creative photography, distorted effects in images will gain popularity

Photography is a separate topic by itself and photography trends are so unique and so vast to discuss in a small blog like this. We will just cover how photography trends will influence the graphic design industry in 2020.

Images/photographs are used in websites and landing pages for better user experience and visual treat. The emergence of a lot of stock imagery somehow helped the community with custom photographs that are necessary for the business. But now, stock images are losing their importance as these have become more repetitive. Images like the below have been used in various places and are losing its popularity. So designers have decided to go with photographs or imagery that are actually clicked/edited for the specific need.

Also, have a read on how to make boring images interesting with just a few more effort.

graphic design new york

Below are the few trending photography techniques that might become more popular in 2020. Have a look and get inspired.

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PAC-Shakur-Photography-Graphic-Design-Predictions
Photography-Graphic-Design-Predictions
Rise-Photography-Graphic-Design-Predictions

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Purdue-Photography-Graphic-Design-Predictions

Metallics

Metallics are gaining popularity nowadays. Metallic colors bring that lustrous and royal feel to the canvas they are used in. In 2020, we can see a lot of metallic colors not only on digital canvas but also in print designs.

Gold never goes out of trend, but this time, it’s going to be silver, copper, rose gold and what not in this list to make your eyes gleam. The classic silver or gold combination on black will gain more popularity along with all other metallic combinations that are possible and is going to rule the packaging industry and the digital industry as well.

Below are a few classic examples of metallics. Have a look and get inspired for your next design project.

Golden-Metallics-Graphic-Design-Predictions

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Give_way-Metallics-Graphic-Design-Predictions
Pin_the_Mall-Metallics-Graphic-Design-Predictions
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Seed-Sorum-Metallics-Graphic-Design-Predictions
Night-Owl-Metallics-Graphic-Design-Predictions
Dandoy-White-Metallics-Graphic-Design-Predictions

Other useful graphic design resources:

Key notes:

Conclusion

The above trends are merely just predictions based on the likes and dislikes of user behavior. The graphic design industry is similar to the fashion industry, trends of one year will be outdated the next year and vice versa.

However, it is safe to say that we are embarking on an interesting year of graphic design in 2020.

All the best!

Did we miss any graphic design trends that will dominate in 2020? If so, do share them in the comments section below.

Disclaimer: All the images used in this article were taken from Behance, Dribble, Collect UI and from the internet. None of the above images are owned by ColorWhistle.

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LearnDash Review – Should You Buy This LMS WordPress Plugin?

LearnDash is one of the most popular WordPress LMS plugins that is used by Fortune 500 companies, professional training organizations and major universities for their website development. The WordPress plugin provides amazing guidance for individuals and organizations who are interested in setting up online courses or new online based education system development.

If you have plans to switch from traditional training to online training and invest in an LMS, you can consider LeadDash. But before you make the choice, take a look at our in-depth LearnDash review. We’ll walk you through LearnDash features, LearnDash functionalities, LearnDash pricing and more to help you decide if the plugin will fit your needs.

Based on Forrester Research, 9% of Fortune 500 companies integrate chatbots during the corporate e-learning activity. Hence, organizations grasp the benefits of the trending tools and technologies to interact with learners effectively. All right, well-designed chatbots streamline the entire training process through AI.

source: elearninglearning
Bots in eLearning by 2020

LearnDash LMS WordPress Plugin Features

1. General settings

LearnDash-LMS-Features

(A) Global settings

  • Activate template – Determines how elements (courses, lessons, topics, quizzes, etc.) will be displayed to users. It controls the design and layout of the elements
  • Colors – Customize colors for buttons, action items, certificates, progress bars, completed items, notifications, warnings, etc.
  • Focus mode – A new feature of LearnDash 3.0 which provides a distraction free-learning experience for users
  • Login & registration – Allows to create a customized login and registration. Click here to learn more about the features
  • Upload – Optional. But, if you’re using the Focus Mode or Login & Registration features, you must upload your own logo
  • Video responsive CSS – Makes videos responsive according to the screen size it’s being played

(B) Admin user settings

LearnDash-LMS-Admin-User-Setting

These are settings that are applicable to the users who have been assigned the administrator role. It will determine how your site administrators will be treated when they navigate.

  • Course auto enrollment – Gives administrators access to all the courses
  • Bypass course limits – Allows administrators to access content in any order
  • Include in reports – Include course activity of administrators

(C) Per page default settings

LearnDash-LMS-Default-Settings

These settings will allow you to control the number of courses, topics, lessons, etc. you want to display on a page.

(D) Rest API with LearnDash

LearnDash-LMS-Rest API-Settings

These settings are mainly for developers. If you have no idea what they do, you can leave it in the default values.

2. LearnDash Custom labels

These settings allow you to customize how you want to refer your learning resources in your site. Here are some of the labels you can customize.

LearnDash-LMS-Custom-Label-Settings

3. PayPal settings

LearnDash-LMS-PayPal-Settings

LearnDash plugin comes with in-built support to accept payments via PayPal. However, you have to register for a PayPal account to accept payments.

4. Permalinks

Permalinks regulate how WordPress chooses URLs for the content on your website. By default, LearnDash will use the following URLs:

  • Courses: https://yoursite.com/courses/course-name/
  • Lessons: https://yoursite.com/lessons/lesson-name/
  • Topics: https://yoursite.com/topic/topic-name/
  • Quizzes: https://yoursite.com/quizzes/quiz-name/

You also have options to customize the part that follows https://yoursite.com/.

LearnDash-LMS-Permalinks

Plus, you can also customize the category, tag permalinks and create nested URLs.

LearnDash-LMS-Taxonomy-Permalinks

5. Courses

LearnDash-WP LMS-Courses

Courses are the support system for any learning curriculum. Let’s find out how courses can be customized in LearnDash:

  • Global course settings – Global options apply to all the courses
  • Shared course steps – Allows to reuse a lesson, topic or quiz across multiple courses
  • Course builder – Easy and intuitive way to add courses
  • Display & content settings – Add materials or assign certificates according to your needs
  • Configure course access – Set criteria (login, charge a fee) for how users access your courses
  • Course progression options – Options to set how users navigate through a course
  • Course page – Allows to add title, description and featured image for courses

6. Lessons

LearnDash-LMS-Lessons

An area to build your course materials like text, images, video, audio, PDFs, etc. Here are the settings under lessons.

  • Global lesson settings – Global options applicable to all the lessons
  • Configure lesson access – Set options for when the lessons must be accessible
  • Display & content settings – Options to add additional content for your lessons and make it interactive by including lesson timer, uploading assignments, etc
  • Create lesson content – Options to add text, images, videos and interactive content inside lessons

7. Topics

LearnDash-LMS-Topics

If you want to create more hierarchy for your content, you can use topics. Here are the settings under topics.

  • Global topic settings – Global options apply to all the topics
  • Display & content settings – Options to add additional content for your lessons and make it interactive by including a topic timer, assignment upload, etc.
  • Create topic content – Full control over adding content like images and videos inside topics

If you’re wondering what is the difference between lessons and topics, take a look at this comparison.

LearnDash-LMS-Lesson-vs-Topic-Comparision

8. Quizzes

LearnDash-LMS-Quizzes

Quizzes help to track, report and evaluate the learning progress. Here are the settings under quizzes.

  • Global settings – Global options apply to all the quizzes
  • Quiz builder – Options to add, edit, remove and manage a quiz
  • Quiz questions – Options to add various quiz types like single-choice, multiple-choice, fill in the blank, etc.
  • Quiz access & progression – Options to set time limits, quiz retakes, award certifications etc.
  • Display & content settings – Set display options to autostart quiz, display numbering, etc.
  • Display results – Customize quiz results like displaying average scores, custom feedback message, etc.
  • Custom fields – Collect custom data like city, no of employees, etc.
  • Leaderboard – Option to display scores of everyone who takes the quiz
  • Email notifications – Gives email notifications for both user and administrator when a quiz is completed

9. Certificates

LearnDash-LMS-Certificates

Official certifications are the best rewards for students for doing a great job in their learning process. In LeanDash, you can offer certificates to users for completing a course or passing a quiz. Here are the settings under certificates.

  • Create certificates – Options to design, add text, file format, images, etc.
  • Certificate shortcodes – Allows to display dynamic information about the user, quiz/course, date of completion, grade and more

10. Assignments

LearnDash-LMS-Assignments

Users can upload files to any lessons or topics. This way, you can check how well users understand their learning material. Here are the settings under assignments

  • Global settings – Global options apply to all the assignments
  • Enable assignment uploads – Options to upload files for any lesson or topic
  • Manage assignments – Options to view, search, filter, approve, delete, and comment on the uploaded assignments

11. Shortcodes and Blocks

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Shortcodes and blocks give you additional options to add more content to pages, courses and posts. Click here to view the complete list of shortcodes and blocks available in LearnDash.

12. Widgets

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Just like blocks and shortcodes, LearnDash WordPress widgets give you another way to add dynamic content to your site. There are many widgets like audio, archives, calendar, cart, lesson, user status and more. Before you make a widget live, you’ll be able to see a preview.

13. Payment and Memberships

With the LearnDash monetization features, you can sell courses, choose payment schedules and take orders easily. Here are some of the options:

  • One time purchase – Option to attract users by offering free content sample, remove access to a course after a particular period of time and more
  • Subscriptions – Option to either charge courses one-time or through recurring payments
  • Course bundles – Sell courses in bundles

14. Administration

LearnDash allows you to control users by grouping, re-printing achievements and more. Here are some of the options under administration.

  • User profiles – Create robust user profiles to allow users to access courses, check their progress, quiz performance and more
  • Email notifications – Send automatic emails based on activities, reminder emails for course expiration and more
  • Detailed reporting – Get detailed reports for course progress, quiz performance, assignments, time spent by the user on a course and more

15. Technology

Take a look at some of the technology tools supported by LearnDash:

  • ProPanel of LearnDash for WordPress Multisite compatibility
  • Works with any modern WordPress theme
  • Supports all media types such as images, videos, audio files, Adobe Flash files, HTML5 and more
  • Compatible with tablets, smartphones and other mobile devices

16. Add-ons

Take a look at some of the add-ons offered by LearnDash

FREE
  • WooCommerce
  • Stripe
  • Zapier
  • BuddyPress and bbPress
  • Restrict Content Pro
  • Paid Membership Pro
  • 2Checkout
  • Content Cloner
Premium
  • MailChimp
  • Visual Customizer
  • Memberium
  • Slack
  • AM360
  • ConvertKit
  • LearnDash Notes and Gradebook
  • GrassBlade
Here are some of the other compatible 3rd party solutions
  • Shopping cart integration – WooCommerce, Easy Digital Downloads, iThemes Exchange
  • Supported payment gateways – PayPal, Stripe, or 2Checkout
  • Compatible page builders – Visual Composer, Divi, Elementor, Beaver Builder and Gutenberg
  • E-learning tools – Articulate Storyline, Adobe Captivate, iSpring, or H5P

Click here to learn more about the add-ons created by the WordPress community.

17. Pricing, Support and Others

  • For 1 website with 1 year of support and updates – $159/year
  • For 10 websites with 1 year of support and updates – $189/year
  • For 25 websites with 1 year of support and updates – $329/year
  • No free trials. However, if you’re not satisfied with the product, LearnDash will offer a refund within 30 days of your initial purchase
  • Support is provided through email and standard documentation. No telephone, video conferencing, online chat or in-person support services
  • LearnDash offers a free demo and a demonstration video to get a better understanding of the LMS plugin
  • Option to become an affiliate partner and earn money
  • Complies with GDPR

18. LearnDash 3.0

LearnDash has recently introduced a new update that has further enhanced the core of the plugin. We’ll play around the update and give you a detailed review shortly. Meanwhile, take a look at this video to find out the new features.

Famous Websites Using LearnDash

wpelevation
University-of-Washington
University-of-Michigan
University-of-Florida
Infusionsoft
PROBLOGGER
Fit-Father-project
YoastAcademy
DIGITALMARKETER
Bionic-Turtle

Few Things We Like About LearnDash

Hopefully, the above points have given you a clear understanding of LearnDash. Now, we want to share some of the specific things we like about LearnDash.

Our expert WordPress developers at ColorWhistle, India, can configure, customize and launch e-learning & membership websites with LearnDash. We are helping startups, enterprise organizations, universities and schools with launching their learning communities and building custom features with LearnDash development. Contact our team to create tailor-made LearnDash development that fulfils all your LMS needs.

1. Visual Course Builder

LearnDash-LMS-Visual-Course-Builder

The visual Course Builder is extremely helpful in visualizing how everything works. Plus, the options to add new lessons, topics, quizzes, etc. from the course builder makes it easy to lay out everything at once.

2. Drip feed and prerequisites

If you want people to stop binge learning a course and keep coming back, the built-in drip feed options are quite useful. Some of the options like making the content available after X days of sign up, making the content available on specific data, etc. are available.
LearnDash-Final-Assignment

Similarly, if you want learners to complete basic courses before they take up anything advanced, you can set course prerequisites. You can set limitations like if the user must complete one course or the entire course bundle before taking advanced courses.

LearnDash-LMS-Prerequisites

3. Video progression

LearnDash-LMS-Video-Progression
If you want to use videos in your courses, the video progression feature allows you to add self-hosted or externally hosted videos. You have options to mark a lesson/topic complete after the learner views the video, redirect users to the next video, autoplay videos and more.

4. Email triggers

LearnDash-LMS-Email-Triggers

You can choose email trigger options when a user enrolls a course, completes a lesson, uploads an assignment, has not logged for a quite a while and more.

Additionally, you can use LearnDash with Zapier to automatically do stuff like generate a ticket, open live chat when someone fails a quiz, segment users according to your email marketing service and lots more.

5. Translation

LearnDash-LMS-Translation

If the native language of your website is not English, you can easily translate the content of your course without having to install a separate plugin for translation.

6. Many 3rd-party add-ons to improve functionality

LearnDash has a huge marketplace for 3rd party add-ons that can help you send notifications, sell courses, create custom course library display, create better designed courses and more.

7. Cheaper than SaaS LMS solutions

Compared to the SAAS based LMS solutions, you can save a lot of money if you opt for LearnDash. For example, SAAS solutions like looop starts at $299/month for 50 users. LearnDash starts at $159/year which comes with 1 year of support and updates. This is a huge difference.

Final Thoughts on our LearnDash LMS Plugin Review

LearnDash is one of the most powerful and user-friendly WordPress LMS plugins. It will help you create full-fledged online educational courses on your WordPress website. The plugin has all the features to organize your courses and users. But, casual users will have a hard time with this plugin due to the steep learning curve.

Overall, LearnDash is the ultimate LMS WordPress plugin available in the market to provide online educational system.

We give it 4.5/5 based on features, performance, support, pricing and ease of use.

If you want to avoid the hassle of going through the learning curve to figure out the deep functionality of LearnDash, our team at ColorWhistle can help. Our developers are quite well-versed with the LearnDash plugin. We can integrate all the advanced features and functionalities of LearnDash into your WordPress website and help you develop something distinct.

Our team can help you with the following:

  • LearnDash extension customization
  • LearnDash third-party integration
  • Payment Gateway setup
  • Responsive WordPress theme design
  • API development
  • And more….

If you like to know how we can help you create your e-learning website with LearnDash, please get in touch with us.

Disclaimer – All the images and videos in this blog belong to LearnDash. None of them are owned by ColorWhistle. Content of this blog is based on LearnDash resources and personal experience.

How to Build a Travel Aggregator Website?

When it comes to starting a travel business online, the easiest one would be to start a travel aggregator website and generate revenue through affiliate sales or contextual advertising. To capitalize on this lucrative business opportunity, let’s take a look at how to build one.

What is a Travel Aggregator Website?

A travel aggregator website is one that searches for deals across multiple websites and shows you the results in one place. For example, if you want to find a cheap flight from Dubai to New York City, you check American Airways or just head down to an aggregator website and check for hundreds of airlines at once to select the cheapest.

Best Travel Aggregator Website Examples

Here are some of the top aggregator websites.

1. Skyscanner

Skyscanner - travel aggregator webiste

Skyscanner always gives you the cheapest price on flights. An amazing feature of this website is that you can look at flights for an entire month to find which date is the cheapest. You can also search from ‘my location’ to ‘everywhere’ to see where you can fly inexpensively.

2. Adioso

Adioso - travel aggregator webiste

Adioso is a simple search engine that has nifty features than Skyscanner. From your current location, you can search for flights to somewhere warm” or “a budget city” or “a local festival” depending on your mood.

3. Google Flights

google flights - travel aggregator webiste

Google Flights is easy to use and comes with cool mapping features. It occasionally shows cheaper flights than Skyscanner or Adioso. So if you’re not happy with the deals, you can head to Google Flights to see if it offers you a better price.

4. Expedia

expedio - travel aggregator webiste

Expedia is an online travel website that allows you to book flights, vacation packages, hotels, cars, and cruises. An important feature of this website is the vast and expansive coverage of every airline and hotel chain.

How Do Travel Aggregator Websites Like Expedia Work and How do They Make Money?

Websites like Expedia collects and aggregates data from thousands of travel service providers. Then, they develop their own travel agency app and website for customers to compare travel options.

Most of these websites gain more than 70% of its revenue from hotel reservations. To achieve this, they simply buy a large number of hotel rooms at a discount and advertise it on their website.

For example, if Expedia wants to offer a 10-day vacation package to Thailand with all-inclusions for two people for $1,700. First, it will contact a hotel in Thailand and buy 100 rooms for $50 instead of the actual price of $90.

Next, Expedia will contact an airline and reserve 200 seats to Thailand for $600 (at a discounted price). Plus, it will also provide food for the entire trip which will cost somewhere around $250 for two people.

People who buy this package will be happy because they got a good deal for an all-inclusive package. Expedia is also happy because they actually paid $1,550 for the package and sold it for $1,700 to 100 couples.

Another source of revenue is commission.

For example, a hotel will offer 10 rooms to Expedia for online reservation. If the hotel offers $100/room to Expedia and if a guest books the room, Expedia will pay $75 to the hotel and withhold $25 as commission.

How Do Travel Aggregator Websites Like Expedia Source Their Inventory?

Most of the companies source their inventory by directly negotiating with hotels and global distribution systems (GDS) such as Amadeus, Galileo, Sabre and Worldspan.

NoteGDS integration is only available for licensed travel agents that are ARC (Airlines Reporting Corporation) or BSP ( billing and settlement plan) accredited.

The history of GDS dates back to 1960s where a sophisticated method to keep track of flight schedules, availability and prices were needed.

However, some say that GDS can be expensive to access. Agencies use this as a last resort if they run out of inventory in a given city. If an agency directly buys rooms from a hotel, they can get 20-25% of profit, whereas with GDS it can go up to only 15%.

Building a Travel Aggregator Website

To build a travel aggregator website, you need the following:

  • CMS that can act as a framework for your website
  • Good front-end to match the aesthetics
  • An engine to get data from APIs provided by other travel websites

Apart from these, you can also build the website from scratch or use readily available scripts. Let’s explore all the possible options.

1. Build From Scratch

The robustness of a web application will be at its best if its build from scratch. This method will give you more room to incorporate your ideas efficiently. The only downside of this method is hiring a travel website development company to create a solution from scratch is definitely going to cost you time and money. However, if you greatly value flexibility, you must take this route.

2. Build with WordPress

WordPress can be used to create any type of website. You can either install plugins available in the WordPress directory or create a custom plugin to give the website additional capabilities. When compared to building a website from scratch, the cost and development time is comparatively less. So in case of WordPress, all you need to build a functional travel website is a readymade theme or custom themes and plugin

3. Travel Engines

You can use web scripts or online booking engines to build a travel portal. These scripts will take care of all the key aspects of a travel website. Plus, these scripts also come with features such as booking engine, billing and invoicing system, module-based functions and more to fit your requirements.

Some of the famous online booking engines are:

4. Aggregating Data

Once you have built your travel aggregator website, you have to connect it with the data feeds. It will ensure access to travel data from hotels, flight companies, etc. Some of the popular ways of aggregating data are:

FREE API's

Leading travel search engines have affiliate programs where they give free access to their APIs. This will solve the common challenges in one shot – data aggregation and revenue generation. Some of the popular affiliate programs are:

WEB SCRAPPING SERVICES

Not every travel website will provide an API. Apart from that, the APIs you get may not have data fields that are necessary for your business. In such situations, you can get help from web crawling services that can be connected to your database to turn unstructured data into structured data. Building your own web crawling setup is not a viable solution, you can rely on service providers like ScrapeHero, Promptcloud, etc.

Start Crafting a Travel Aggregator Website

In recent years, as far as online businesses are concerned, travel is by far one of the most profitable niches. Millions of people are keen to explore the world owing to the ease of booking international flights, buses, hotels, car rentals and more.

Creating a travel aggregator website is not that complicated. It depends on what features you plan to offer, whether you want to include original content and a slew of other factors. But with the basics in this blog, you can set up a website that people will appreciate.

If you are ready to get started or have any questions, feel free to get in touch. No matter a simple or complex project, our team will help you in every step of the way.